When Algorithms Think You’re Rich (But Your Bank Account Knows Better

I always thought online ads were laser-targeted to your zip code. But then I open my feed and see luxury watches, sports cars, and vacation homes I definitely can’t afford. At first, I’m like: Is this an insult?Or maybe it’s a genuine ad.Or maybe… the algorithm just got drunk and clicked the wrong zip code.…

I always thought online ads were laser-targeted to your zip code. But then I open my feed and see luxury watches, sports cars, and vacation homes I definitely can’t afford.

At first, I’m like: Is this an insult?
Or maybe it’s a genuine ad.
Or maybe… the algorithm just got drunk and clicked the wrong zip code.

Then I thought: maybe it’s supposed to motivate me. So, I start imagining my wrist covered with one of those watches. I even snap a pic of my regular watch, send it to a friend, and write: “One day!”

His response? Just one word: Dream.

And me, trying to stay positive, I reply: “Exactly. A dream comes true.”

But then it hit me: the most accurate thing about the ad wasn’t the product—it was the advice. Because if you want to see the dream… well, you gotta go to sleep first.

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